This guide to writing alt text from NN/G is my go to destination when I need a quick refresher.

As with anything, writing good alt text takes practice. Always evaluate your alt text before implementing it and remember that your main driver should be meeting the user’s goal. Don’t recreate visual experiences — help your users efficiently obtain necessary information.

There is also a (new?) section at the end about using AI to write alt text. There are plenty of tools out there, including EyeDrop, which are actually pretty good. But as with many AI-related things, they're not quite there yet.

Use AI to refine alt text rather than relying on AI to write it from scratch — particularly when using LLM chatbots like ChatGPT. One critical step in writing useful alt text is to identify the intention behind including the image.

If you want more information on alt text, you can go to our lovely bookmarks page and search for 'alt text'.