If you work or hope to work in government here in the UK, this update to the skills you need as a content designer is definitely worth a look.
Though there had been some iteration, the 6 skills for content designers had remained largely consistent since the Capability Framework was first published in 2017. These 6 skills had given the profession a valuable shared reference, but the role had continued to evolve. [...] It was time for a major update.
The headline news is that of the now 8 skills needed as a content designer, only 1 of them is unique to content design. And it reads:
Content management and architecture. Using and developing processes, systems and standards to enable effective, sustainable and reusable content. This includes organising complex information, designing publishing and review workflows, and supporting content reuse across different channels and contexts.
Here's the role description for a content designer in government too. I find it really useful to see it all laid out in the way. That said, in my experience as a consultant, the reality is usually much messier than all of this suggests. Soft skills are very much a necessity as a content designer in government.
You need to be really, really flexible. A good listener. An advocate. No two teams or projects are the same, so it's important that you can adapt quickly. You should be able to work with the content you have and the cards you're dealt.
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